How it works
Daily trigger
Workflow runs automatically every morning at 8am
Search news
Tavily searches for competitor names and industry keywords
Log to Notion
Each article gets categorized and added to your database
Alert team
Major news triggers instant Slack alerts; daily digest follows
Build with NIRA
Copy this prompt to create the workflow in seconds
Every day at 8am, monitor competitors and industry news:
1. Search Tavily for news about [competitor_1], [competitor_2], [competitor_3]
2. Search for news about [industry_keywords] (e.g., "AI automation", "workflow tools")
3. For each article found:
- Extract title, source, date, and summary
- Categorize as: Product Launch, Funding, Partnership, or General News
4. Create a new page in Notion database [notion_database_id] with:
- Date
- Competitor/Topic
- Category
- Summary
- Source URL
5. If any "Product Launch" or "Funding" news found, send alert to Slack channel [slack_channel]
6. Send daily digest to Slack with count of articles by competitor
Schedule: Daily at 8:00 AMWhat you'll track
Product Launches
New features, products, and major updates
Funding News
Raises, acquisitions, and financial moves
Partnerships
Integrations, alliances, and collaborations
General News
Press coverage, interviews, and mentions
Variations
Add sentiment analysis
Flag negative competitor press as potential sales opportunities.
After searching, analyze sentiment of each article. Flag negative coverage and send separate alert for potential competitive opportunities. Weekly executive summary
Roll up all findings into a leadership-ready brief every Friday.
Every Friday at 5pm, query Notion for this week's entries. Generate executive summary with top stories, trends, and recommended actions. Email to leadership team. FAQ
How many competitors can I track?
As many as you want. Each competitor is a separate search query. Most teams track 3-10 competitors plus industry keywords.
Will I get duplicate alerts?
The workflow can check against existing Notion entries and skip duplicates based on URL.
Can I track specific topics per competitor?
Yes. Use queries like "Competitor X product launch" or "Competitor Y pricing" for targeted monitoring.